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Video is the best tool for marketing – period! 

 

A great video can educate, entertain and motivate your audience.  Here are the results from one of our video marketing campaigns.

 

Background

 

Our client has a unique product that allows boat owners to launch their boat from a beach.  We were hired to grow their social media presence, drive traffic to their website and increase leads.

 

When we started, they had 74 Followers on Facebook.  Growing their audience would be a 2 step process. First, we created an amazing video that showed how the product worked.  Second, we featured their product with a boat that has a large following on social media.  

 

Research told me that wakeboard boats have a huge following on social media.  When my client delivered his product to a new owner of a 2019 Super Air Nautique (wakeboard boat) I knew we had the perfect subject for our video.

 

video for facebook

 

Results

 

Once the video was finished, I reached out to Nautique boats and asked if they would share our video on their Facebook page.  They did that day and the results were amazing!

 

The following stats show the impact of the traffic and engagement on my client’s Facebook page that resulted in Nautique sharing our video.  In the first few days, it drove over 2,300 visitors to their website and generated 18 qualified leads for their product.

 

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Watch the video here